Citizen Custom V2 23 Jewels - Vintage May 1973 Unpolished
The 1970s was an era of experimentation, where watchmakers broke free from traditional design conventions and embraced bold shapes, vibrant aesthetics, and technological innovation. The Citizen Custom V2 stands as a perfect reflection of that spirit, an unmistakably Japanese interpretation of modern luxury, crafted during one of the most exciting periods in horological history.
At first glance, the watch captivates with its striking cushion-shaped case, a design language synonymous with the decade. The contrast between the dark-toned PVD finish case and the warm champagne sunburst dial creates a dramatic visual presence, while the applied faceted indices catch the light beautifully from every angle.
Beneath the dial beats Citizen’s respected cal. 7290 V2 movement, a series developed during Japan’s golden age of mechanical watchmaking. The “V2” designation represented Citizen’s pursuit of higher precision and reliability, showcasing the brand’s ambition to compete on the world stage alongside the finest Swiss and Japanese manufacturers. With its 23-jewel automatic movement and practical bilingual day-date display, the Custom V2 was designed to be both sophisticated and dependable for everyday wear
Condition report:
This watch is in overall excellent condition for its age. The original dial is mostly clean, and has re-lumed markers and hands for better legebility. The case appears to be untouched and unpolished with the PVD application showing very thickly, only minimum fade on the caseback area. The watches comes with its original leather cover strap and buckle still in great condition. The movement had been recently serviced with the movement dismantled, cleaned, oiled, and re-assembled, and is now keeping good time.
Watch specification:
Ref. 4-722256ta
Cal. 7290 Automatic
PVD plated
Year May 1973
Diameter: 42mm
Diameter with crown: 43mm
Lug to lug: 43.5mm
Thickness: 11mm
Watch only
Cal. 7290 Automatic
PVD plated
Year May 1973
Diameter: 42mm
Diameter with crown: 43mm
Lug to lug: 43.5mm
Thickness: 11mm
Watch only
PRICE: $189 NZD
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